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Global and China Digital STB (Set-top Box) Market Report, 2009

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Global and China Digital STB (Set-top Box) Market Report, 2009

  • 【报告编号】: 62650
  • 【最新修订】: 2010年01月27日
  • 【关 键 字】: Global and China Digital STB (Set-top Box) Market Report 2009
  • 【报告格式】: 电子版或纸介版
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报告目录

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Global and China Digital STB (Set-top Box) Market Report, 2009

1 Technologies and Development of Digital STB
1.1 Definition and Categories
1.2 Components and Operational Principle
1.3 Key Technologies
1.3.1 Analysis of Main Chip Architecture and Performance
1.3.2 CA Technology
1.3.3 MHP Middleware
1.4 Interactive Function
1.4.1 VOD
1.4.2 Current Applications of Interactive Function

2 STB Application Markets in China
2.1 Digitalize of Cable TV
2.2 Satellite TV
2.3 Ground Digital TV
2.3.1 Development of Mobile TV 
2.3.2 Development of Ground Digital TV under National Standards
2.4 IPTV
2.4.1 Global Development and Operational Modes of IPTV
2.4.2 IPTV Development in China

3 Development of Digital STB Market and Industry
3.1 Industrial Chain of Digital STB
3.2 Related Standards of Digital STB
3.2.1 Channel Transmission 
3.2.2 Service Standards
3.2.3 Standards for Support System 
3.3 Global Market and Industry of Digital STB
3.3.1 Major Global STB Markets
3.3.3 Industrial Chain of Global Interactive TV
3.3.4 STB-CA Separation Market in Foreign Countries
3.4 Status and Development of China Digital STB Market and Industry
3.4.1 Sale
3.4.2 Card Separation Standards
3.4.3 Forecast of China Digital STB Market
3.4.4 Development Trends of China Digital STB Market

4 Digital STB Suppliers
4.1 STB Chip Market
4.2 Main STB Manufacturers
4.2.1 ST
4.2.2 IBM
4.2.3 LSI
4.2.4 NXP
4.2.5 Fujitsu
4.2.6 NEC
4.2.7 Broadcom
4.2.8 Zoran
4.2.9 Conexant
4.2.10 CheerTek
4.2.11 ATI
4.2.12 Samsung Electronics
4.2.13 Beijing Haier IC Design
4.2.14 TI 
4.2.15 Intel
4.2.16 NS
4.2.17 Hisilicon
4.2.18 NationalChip
4.2.19 Penstar Technology International Co. Ltd
4.2.20 Shanghai High Definition Digital Technology Industrial Co., Ltd 

5 CA Suppliers
5.1 Market Share Distribution of Major Global CA Manufacturers 
5.2 Competition in China CA Market 
5.3 Major CA Manufacturers
5.3.1 NDS
5.3.2 Nagravision
5.3.3 Conax
5.3.4 Irdeto
5.3.5 Viaccess
5.3.6 Motorola
5.3.7 DVN
5.3.8 CTI
5.3.9 TF
5.3.10 ADT
5.3.11 DTVIA 
5.3.12 Lifeview
5.3.13 Others

6 Middleware Suppliers
6.1 Introduction to Middleware
6.2 Major International Middleware Suppliers
6.2.1 Opentv
6.2.2 Alticast 
6.2.3 NDS
6.2.4 Canal+
6.2.5 Microsoft
6.2.6 Liberate
6.3 Major Chinese Middleware Suppliers 
6.3.1 DTVIA
6.3.2 DVN
6.3.3 HDIC
6.3.4 Novel Supertv
6.3.5 DigiVision

7 ODM Suppliers
7.1 CEC Huada
7.2 Beijing Mingxin
7.3 Linpo
7.4 AsiaCom
7.5 Polar Star 
7.6 SHIC 
7.7 TransVideo

8 Major STB Suppliers 
8.1 Coship
8.2 Sichuan Changhong
8.3 TCL (Shenzhen) 
8.4 Qingdao Hisense
8.5 Haier 
8.6 Skyworth (Shenzhen) 
8.7 GNI
8.8 DVN
8.9 Shanghai DigiVision
8.10 Fuzhou Zhuoyi
8.11 Sichuan Jiuzhou
8.12 Chengdu Doyen
8.13 Tsinghua DTV
8.14 Inspur
8.15 Changsha SPM
8.16 DareGlobal
8.17 Konka
8.18 Shenzhen AVIT
8.19 ZTE 
8.20 GWI
8.21 Dalian Daxian
8.22 Jade Bird Huaguang
8.23 Jiangsu Yinhe
8.24 Xoceco
8.25 Malata Digital
8.26 Amoi
8.27 UT Starcom
8.28 Huawei
8.29 Fujian Baotong
8.30 Gospell
8.31 King Tech
8.32 PBI-Pro Broadband
8.33 Fujian Quanzhou TDX Electronics
8.34 Shenzhen Maiwei
8.35 Wuhan LongMarch Launch
8.36 DVTe
8.37 Shenzhen SDG Information
8.38 Sunniwell
8.39 Shenzhen Success Digital
8.40 Shanghai Sanzhou Xunchi 
8.41 Hangzhou Motorola Technology Co. Ltd
8.42 Shenzhen Biaoqi 
8.43 Wuhan Dongtai
8.44 Beijing Peony Digital
8.45 Wuxi Oritron 
8.46 Bubugao Audiovisual Electronic 
8.47 Dazheng Information and Technology
8.48 Zhejiang Feiyue Network Technology
8.49 Desay
8.50 BBEF

报告描述

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In 2009, the overall conversion to digital TV was completed in 177 cities across China, and the newly developed cable TV subscribers registered 19.9 million. Besides, the number of subscribers in satellite TV, terrestrial DTV and IPTV also witnessed rapid growth.

Due to good performance of digital STB market and optimistic estimation of manufacturers, the shipment of big manufacturers grew considerably in 2009 and the shipment of cable digital STB reached 23.4 million units in China, up 14% yr-on-yr. In addition, terrestrial digital STB and satellite digital STB rose 42.9% and 7.3% in shipment.

The State Administration of Radio Film And Television (SARFT) conducted the invitation of intenders for Satellite TV ‘Village-to-Village’ Project for two times respectively in 2008 and 2009, of which the first bid sum reached RMB1.295 billion and second bid sum RMB3 billion. Judging from successful bidding, Chinese digital STB market is still seized by Changhong, Hisense, Haier, Co-Ship and HASEE, and those manufacturers are successively in the R&D and promotion of two-way STB, PVR STB, dual-mode STB and 3D high-definition STB etc since low-end digital STB can not meet the customers’ needs any longer.

In 2009, cable STB chip and satellite STB chip are the mainstream in the STB chip market. The market is well-developed relatively, and chip manufacturers are the ones from Taiwan and abroad. In the international terrestrial STB market, HDIC and LegendSilicon have some advantages. Such manufacturers in live satellite broadcast STB market are authorized to produce ABS-S based demodulation chips, as NationalChip and Availink etc.

In cable STB chip market, ST enjoys the biggest market share, but its market shares are increasingly seized by other chip suppliers such as Fujitsu, NEC, Zoran, NXP etc.

In satellite STB field in 2009, the key players in the chip market are ST, Conexant and Novatek etc from Taiwan and abroad as well as Haier from Mainland China. The code-lock STB chip targets mainly at American and European markets, and the code-unlock STB chip at Mainland China, Europe and the Middle East etc.

In terrestrial STB market, the entrants in DTMB demodulation chip are composed of LegendSilicon, HDIC, Maxscend, Trident and some IC manufacturers from Taiwan.

The report not only expounds the segmented markets of digital STB industry and the developments of STB markets at home and abroad, but elaborately analyzes the links of Chinese STB industry chain, including chip manufacturers, CA vendors, middleware, ODM and STB manufacturers.
 

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